Our Story

We exist because every Black and Brown girl deserves to know her mental health is sacred.

Who We Are

Tag You're Beautiful Foundation is a Black women-led nonprofit organization based in Duluth, Georgia. Founded in 2023, we exist to create safe, affirming spaces where BIPOC adolescent girls can heal, grow, and thrive emotionally.

We host monthly self-esteem workshops and community outreach campaigns for BIPOC adolescent girls in Georgia, focused on building confidence, promoting mental wellness, and strengthening communities.

We serve girls ages 10–18 in Gwinnett County and the greater Atlanta metropolitan region, one of the most diverse communities in the country, and one where culturally responsive mental health programs for Black and Brown girls are critically scarce.

Our programs are trauma-informed, evidence-based, and delivered in community settings, schools, community centers, and trusted neighborhood spaces, meeting girls where they already are. We work in partnership with licensed mental health professionals, educators, and community organizations to bridge the gap between mental health awareness and access.

We are not a clinical program. We are a community. And every girl who walks through our doors is reminded of one thing: she is beautiful, she is worthy, and she deserves to be whole.

Our Mission & Vision

Our Mission To create safe, affirming spaces where BIPOC adolescent girls can heal, grow, and thrive emotionally through culturally responsive mental health education, reflective journaling, and healing-centered programs.

Our Vision A world where every BIPOC girl knows she is safe to express her truth, seek help without shame, and choose herself without guilt. A generation of Black and Brown girls who rest without guilt, speak their truth with courage, and love themselves without condition.

Our Values We are trauma-informed. We are culturally responsive. We are community-rooted. We believe healing is a human right, not a privilege.

Meet the Founder

Naomi Hinton, Founder & Executive Director

Tag You're Beautiful Foundation was born from a phone call that changed everything.

When my niece called me and told me she didn't want to be here anymore, my heart hit the floor. It is a call no one ever wants to receive and in that moment, time stopped. But as I held space for her, one question wouldn't leave me: do other girls going through this have someone they can call?

For too many Black and Brown girls, the answer is no. No one who looks like them. No one who speaks their language. No one who tells them that their pain is real, their feelings are valid, and that they are worth saving.

That question and that phone call, became Tag You're Beautiful Foundation.

I created this organization because I believe every BIPOC girl deserves a safe place to fall apart and be put back together with love. Not with clinical detachment. Not with stigma or silence. But with community, affirmation, and the unwavering message that she is beautiful, she is worthy, and she is not alone.

Before founding Tag You're Beautiful, I earned my degree from DeVry University and spent 25 years as a Medical Coder and Medical Compliance Auditor, work that gave me a deep understanding of healthcare systems, documentation, and the gaps that exist between people who need care and the systems designed to serve them. After Covid I became a licensed Esthetician, a transition that deepened my commitment to whole-person wellness, the understanding that how we care for ourselves on the outside is deeply connected to how we feel on the inside.

Every chapter of my life has led me here. And it is my life's work to make sure every girl we serve knows one thing: mental health saved my niece. And we are here to make sure it can save yours too.

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